Disaster Preparedness - Crisis Communication Plan
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Do You Have A Crisis Communication Plan?


Needless to say, we are in the hurricane season and disaster preparedness is a must. The devastating hurricane Irma passing through the Caribbean, Florida and beyond. It is followed by Jose and Maria, poised to take the same path as Irma. If it does, the Caribbean is by no means ready to withstand another impact of any kind. Staffing agencies have a large audience to share important with before, during and after disastrous incidents. Ready.gov has a wealth of information to assist you in preparing before and after a disaster strikes. A Crisis Communication Plan will help your business be prepared to respond accurately, promptly following an emergency. The business brand may be impacted by the handling of the crisis. Therefore it is important to do all you can to protect your brand, while being of assistance to others. Here are the steps in the Crisis Communication Plan:

Your Audience


Scripting the message to each audience is key to what each audience want to know, and how does this affect them. The challenge is to identify potential audiences what information they will need and who in your establishment will communicate it to them.

Potential Audiences:

  • Customers
  • Survivors impacted by the incident and their families.
  • Employees and their families
  • Community – especially neighbors living near the facility
  • Company management, directors and investors
  • Suppliers

Contact Information


Audience contact information must be immediately accessible during the incident. The following information should be included:

  • Organization’s name
  • Contact name
  • Telephone number (land line & cell numbers)
  • Fax number
  • Email

A digital copy and a hard copy should be available at different locations.


The Message


Pre-scripted messages should be prepared in advance to save time and in a less pressured environment. A pre-script message should be developed during a risk assessment. The risk assessment would include stakeholders to discuss different scenarios and the information to be communicated to the different audience during and after the incident.


Messages should be scripted to address the specific needs of each audience, which may include:

http://www.newmen.eu/pigils/niodjr/377 Customer – “When will I receive my order?” “What will you give me to compensate for the delay?”

click here Employee – “When should I report to work?” “Will I have a job?” “Will I get paid during the shutdown or can I collect unemployment?” “What happened to my co-worker?” “What are you going to do to address my safety?” “Is it safe to go back to work?”

qualcuno di voi fa trading su opzioni digitali Government Regulator – “When did it happen?” “What happened (details about the incident)?” “What are the impacts (injuries, deaths, environmental contamination, safety of consumers, etc.)?”

http://www.transportbudapesta.ro/?kdls=corso-di-trading-forex&1ad=94 Elected Official – “What is the impact on the community (hazards and economy)?” “How many employees will be affected?” “When will you be back up and running?”

watch Suppliers – “When should we resume deliveries and where should we ship to?”

go here Management – “What happened?” “When did it happen?” “Was anyone injured?” “How bad is the property damage?” “How long do you think production will be down?”

go Neighbors in the Community – “How can I be sure it’s safe to go outside?” “What are you going to do to prevent this from happening again?” “How do I get paid for the loss I incurred?”

binäre optionen 4 plattformen News Media – “What happened?” “Who was injured?” “What is the estimated loss?” “What caused the incident?” “What are you going to do to prevent it from happening again?” “Who is responsible?”

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Communications before, during and following an emergency is bi-directional. Stakeholders or audiences will ask questions and request information. The business will answer questions and provide information. This flow of information should be managed through a communications hub.

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Today, Expert Recruiters Inc. finds it vital to assist in any way possible. A Crisis Communication Plan is one of the many ways to be prepared for the next hurricane challenge. Credit to ready.gov for the data and image they provide. Let Expert Recruiters of South Florida be the first staffing agency you call for to assist in your staffing and recovery need.

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Expert Recruiters Inc.
8050 North University Drive Suite 209
Tamarac FL 33321



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